KFC franchisee pilots text-based customer engagementKFC franchisee KBP Brands is testing the effectiveness of targeted mobile messaging in driving store traffic and sales. Walmart goes live with text-to-shop featureWalmart is taking its text-to-shop solution out of beta. David’s Bridal courts teens with mobile loyalty program; to open prom pop-up shops David’s Bridal is targeting young women who want to look their best for prom. Two factors ensure holiday shopping app success A new survey reveals the most important aspects of a mobile holiday shopping experience for consumers. Mariah Carey’s holiday metaverse promotion includes virtual store All Mariah Carey wants for Christmas is you – to visit her shoppable holiday metaverse experience. Walmart teams up with customers for local holiday giving program Walmart has launched a new charitable initiative. Black Friday comes to Amazon – starting on Thanksgiving Amazon has at least one more major holiday promotion coming up. American Eagle launches holiday promotions on BeReal, TikTok, Roblox American Eagle is continuing to use metaverse and social media promotions into holiday season. Chipotle launches Halloween promotion on BeReal, Cash App and ‘IRL’ Chipotle Mexican Grill is turning to the hottest new Gen Z social network, brick-and-mortar stores, and CashApp with its Halloween promotion. Starbucks enters loyalty partnership with Delta Air Lines Starbucks Coffee Company and Delta Air Lines are linking their loyalty programs to increase rewards opportunities for members. First Previous 8 9 10 11 12 Next Last